From posting about our squishies to actually seeing people come down for them 🥹 🙏 #familybusiness #founderstory #businessowner #linenqi #squishy

Not every decision worked out, but every one taught us something. #familybusiness #founderstory #businessowner #linenqi #happylifesg

A day in my life as an NUS student running our family business #familybusiness #founderstory #businessowner #linenqi #happylifesg

Changes we made after taking over our family business at 18 and 17 | Part 8 One of the biggest changes we made was learning that we couldn't run everything from memory. Over time, we introduced clearer SOPs, trackers, reminders and responsibilities within the team, while learning that hav

We’re grateful for the people who continue to grow alongside us as we figure things out together. #familybusiness #founderstory #businessowner #linenqi #happylifesg

School is back, and here’s what my days look like now. #familybusiness #founderstory #businessowner #linenqi #happylifesg

Changes we made after taking over our family business at 18 and 17 | Part 4 Before we took over, most people knew about our family business through word of mouth. After taking over, we started sharing our products and story on social media. Over time, we realised social media did more than

Changes we made after taking over our family business at 18 and 17 | Part 3 We used to rely on just one supplier. Expanding our supplier network wasn’t just about offering more products. It meant we were no longer dependent on a single supplier, allowing us to offer more choices to our custom

Every business has problems to solve. The difficult part isn't knowing what needs fixing. It's deciding what gets fixed first. This was one of those decisions for us. #familybusiness #founderstory #businessowner #linenqi #happylifesg

2 years later, I finally understand what my parents meant. #familybusiness #founderstory #businessowner #linenqi #happylifesg

We thought we were taking over a business. Looking back, we were taking over a responsibility. Two years later, we’re still students. And we’re still writing the story. ✨ #familybusiness #founderstory #businessowner #nus #linenqi

Two years ago, my sister and I took over our family business at 18 and 17 while we were both still studying. We didn't have all the answers. We just knew we wanted to keep it going. Never imagined that two years later, we would be sharing our journey with 早报 ❤️ 📰 Thank you to everyone

Looking back, we were taking on a responsibility. #familybusiness #businessowner #founderstory #nus #linenqi